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Analysis: Meta opens up its walled garden to become the Android of XR

The Ghost Howls

Today a (positive) earthquake hit the virtual reality ecosystem: Meta has just opened up its walled garden, as a strategic move to expand its business in the virtual reality market. It has just authorized other VR OEMs to use its Quest operating system and blurred the lines between the Meta Quest Store and App Lab. Let me tell you everything about this massive news and also analyze with you why this has been a very good idea.

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Case Study: Can AR Boost New Product Awareness?

AR Insider

Swisscom wanted to promote the launch of its new “blue” line of consumer services, such as mobile data plans. So it turned to AR. What were the results and strategic takeaways for AR marketing best practices? This post appeared first on AR Insider.

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What’s Vision Pro’s Enterprise Play? Part II

AR Insider

Though Apple Vision Pro's polished marketing emphasizes consumer use cases – mostly immersive entertainment – practical adoption in early days is enterprise-weighted. We examine the evidence. This post appeared first on AR Insider.

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Meta is Opening Quest’s Operating System to Third-party Headsets, Marking a Massive Shift in Strategy

Road to VR

Today Meta made what is likely to be an industry-altering announcement: it plans to open up the Quest operating system to third-party device makers. Asus, Lenovo, and Xbox have been tapped to create new headsets built on the operating system which is being branded ‘Meta Horizon OS’ Meta has just made its biggest strategic move in the XR space since betting the farm on standalone headsets over PC VR.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Will VR Help NASA Put Humans on Mars?

XR Today - Virtual Reality

Recently, an exciting new use case emerged from the XR space. NASA reports that its astronauts are leveraging virtual reality headsets to explore a digital twin of the space station they will soon occupy. Moreover, the firm will train astronauts on the space station’s workflows via VR and allow designers to refine the station, therefore laying the groundwork for putting a person on Mars.

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Meta Rebranding Quest Software Horizon OS, Will Run On New Headsets From ASUS, Lenovo, More

Upload VR

Meta is rebranding its Quest software platform to Meta Horizon OS, and opening it up to third-party headset makers. Headsets running the platform will feature a "Built with Meta Horizon OS" sticker on the box. They'll have access to the same core software and platform services as Meta Quest headsets, including Meta's tracking and mixed reality technology and store.

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Apple Vision Pro: a Lesson in Customer Lifetime Value

AR Insider

Among all of the things that Apple Vision Pro is doing and demonstrating, a seldom-discussed matter of its customer support was revealed by AR Insider Editor-at-Large, Emily Olman. She unravels the tale. This post appeared first on AR Insider.

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ASUS, Lenovo & Xbox Are All Making XR Headsets Running Meta’s New Third-party Friendly Operating System

Road to VR

Meta today announced it’s opening its operating system to third-parties , and has named three heavy weights that have pledged support for its newly renamed Meta Horizon OS: Asus, Lenovo, and Microsoft’s Xbox. In a blog post , Meta says it’s tapped ASUS’s Republic of Gamers to develop an “all-new performance gaming headset,” Lenovo to “develop mixed reality devices for productivity, learning, and entertainment,” and Xbox to create its own limited-edition

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Haptic Solution to Support XR Accessibility for the Visually Impaired

XR Today - Virtual Reality

This week, HaptX gained a Phase 1 Small Business Technology Transfer program grant from the U.S. Department of Health and Human Services, National Institutes of Health, and National Eye Institute to advance research into using haptic solutions to provide accessible XR applications for visually impaired groups. HaptX Founder and CEO Jake Rubin added: Our research team will explore solutions that can significantly improve digital experiences for visually impaired people.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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JEDEC Extends DDR5 Memory Specification to 8800 MT/s, Adds Anti-Rowhammer Features

Anand Tech

When JEDEC released its DDR5 specification (JESD79) back in 2020, the standard setting organization defined precise specs for modules with speed bins of up to 6400 MT/s , while leaving the spec open to further expansions with faster memory as technology progressed. Now, a bit more than three-and-a-half years later, and the standards body and its members are gearing up to release a faster generation of DDR5 memory, which is being laid out in the newly updated JESD79-JC5 specification.

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Meta Partnering With Microsoft's Xbox To Make A "Limited Edition" Quest Headset

Upload VR

Meta is partnering with Microsoft's Xbox to create a "limited edition Meta Quest" headset. The announcement comes as Meta also announced it's rebranding the Quest software platform to Meta Horizon OS, and letting third-party hardware companies such as ASUS and Lenovo make headsets running it. Meta Horizon OS Will Run On Headsets From ASUS & Lenovo Meta is rebranding its Quest software platform Meta Horizon OS, and it will also run on new headsets from ASUS, Lenovo, and more.

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Meta Affirms it Will Continue Making Quest Headsets Even as it Offers OS to (select) Third Parties

Road to VR

Meta says that even though third-parties will be making headsets with Quest OS (now called Horizon OS) the company will continue to develop its line of Quest headsets. Meta made a huge announcement today , saying that the Quest operating system, rebranded to Meta Horizon OS, would be the software basis of new headsets built by third parties like Asus and Lenovo.

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Meta Releases Free AI Chatbot, Adobe Adds Sora To Premiere

Charlie Fink

Meta AI with Llama 3 is integrated in Instagram, WhatsApp, Messenger and the Facebook Newsfeed.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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Y Combinator alum Matterport is being bought by real estate juggernaut Costar at a 212% premium

TechCrunch VR

The transaction represents a premium of a whopping 212% over Matterport’s last closing share price before the deal was announced on April 22. © 2024 TechCrunch. All rights reserved. For personal use only.

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Meta Is Getting Rid Of Quest's App Lab And Opening Up The Store

Upload VR

Meta says it will get rid of Quest's unlisted App Lab and instead make the store much more open. The current Meta Quest Store has faced both criticism and praise for its highly curated console-like approach. That approach avoids the "shovelware flood" problem some other stores suffer from, but also heavily constrains the reach of independent developers, including those with new and interesting ideas Meta's curators don't like but consumers may love.

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Using the Magic of AI to Memorialize

AR Insider

Marco Tempest embodies Arthur C. Clarke's famous dictum: “Any sufficiently advanced technology is indistinguishable from magic.” His latest work is an AI-fueled retrospective of Ada Lovelace, the first computer programmer. This post appeared first on AR Insider.

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Oculus Founder Reacts to Horizon OS News: “Hopefully it isn’t too late”

Road to VR

Meta dropped a major announcement yesterday, saying it plans to allow select partners to build third-party headsets that will run Horizon OS (formerly Quest OS). The news is prompting significant discussion within the XR industry, including from Oculus founder Palmer Luckey. Here’s a quick primer for those of you who are newer to XR industry. What eventually became the ‘Quest’ headset and ‘Horizon OS’ platform from Meta started when the company bought a VR startup c

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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EON Reality Revolutionizes Kiribati Education with Spatial AI Center and 10,000 Customized Courses

EON Reality

EON Reality Initiates First AI Learning Center in Kiribati with Tailored, Future-Ready Courses. IRVINE, CA, APRIL 23 — EON Reality, a leader in augmented and virtual reality educational technologies, unveils a groundbreaking initiative in Kiribati. This pioneering project includes the establishment of Kiribati’s inaugural Spatial AI Center and the introduction of 10,000 bespoke educational courses tailored to the nation’s unique developmental needs and occupational landscapes.

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Siemens, BILT Leverage Apple Vision Pro for Frontline Workers

XR Today - Mixed Reality tag

Last week, Siemens, in collaboration with enterprise XR software provider BILT, leveraged Apple Vision Pro headsets to provide on-site electricians with XR instructional overlays. The partnership also gives BILT a place as the newest member of its Xcelerator Ecosystem for scaling enterprise XR solutions. Andreas Matthé, CEO of Electrical Products at Siemens Smart Infrastructure , noted that the partnership “is a great example of how we are maximizing digitalization to enable the next generati

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Meta Is Working On A Horizon OS "Spatial App Framework" For Porting Apps & Building New Ones

Upload VR

Meta is developing on a new "spatial app framework" for Horizon OS. The company says that with this upcoming framework "developers will be able to use the tools they’re already familiar with to bring their mobile apps to Meta Horizon OS or to create entirely new mixed reality apps". Meta Horizon OS Will Run On Headsets From ASUS & Lenovo Meta is rebranding its Quest software platform to Meta Horizon OS and opening it up to third-party headset makers, including ASUS and Lenovo.

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Reality Bytes: TikTok, Microsoft & Hypershell

AR Insider

This week on Reality Bytes, TikTok bets on AI influencers, Microsoft launches ads on its Start menu, and Hypershell's exoskeleton redefines our physical limits. This post appeared first on AR Insider.

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Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Since when has learning and development (L&D) become such a negative experience with its intended learners? Could it be because learners have been conditioned by very poor learning experiences over the past two decades, combined with the kinks of technological innovation? Or is it because learning has typically been designed as a one-size-fits-all solution, despite the fact that humans are not clones?

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Meta Plans to Blur Barriers Between App Lab and Horizon Store, Court Android App Developers

Road to VR

As part of Meta’s huge announcement today, the company says its rebranding the Quest Store to the Meta Horizon Store. In doing so, the company plans to make it easier for developers to get their content onto the platform. As it stands today, the Quest Store only includes apps that Meta has allowed into the store on an individual basis. Then there’s App Lab, which acts like an ‘unlisted’ store; customers can buy and download content from App Lab, but only if they know the

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Meta opens Quest OS to third-party headset makers, taps Lenovo and Xbox as partners

TechCrunch VR

The mixed reality operating system that powers Meta Quest headsets can officially be used by third-party device makers, the company announced on Monday. Three major tech players—Asus, Lenovo and Microsoft’s Xbox—are the first companies to confirm they’ll be developing new devices that run the software. Now called “Meta Horizon OS,” the open system allows developers […] © 2024 TechCrunch.

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Apple WWDC ’24 to be a XR Showcase?

XR Today - Augmented Reality tag

Apple’s annual Worldwide Developers Conference (WWDC) is coming. The yearly event will showcase the latest, and at times potentially paradigm-shifting, products. This year’s WWDC event is due between June 10 through 14, 2024. Apple will host a widely published in-person keynote showcase during the event, followed by three days of virtual content to bring budding developers the latest updates.

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YouTube Now Supports 8K 360° & 180° 3D Videos On Quest 3

Upload VR

The YouTube app on Quest 3 now supports 8K videos, including immersive 360° & 180°. At 8K, 2D 360° videos have enough pixels to almost match the Quest 3's display angular resolution, and 2D 180° videos will far exceed it. For 3D content, 8K 180° videos almost match Quest 3's display but 360° videos would still be far below. Around 16K would be required for 3D 360° videos that match Quest 3's display, and around 48K for 3D 360° videos that match the human eye (assuming a capable headset such

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The Key to Getting the Best Out of Video-Based Practice & Coaching

Speaker: Micah Eppler, Account Executive for Rehearsal of eLearning Brothers

Did you know that companies such as Paychex, 3M, and Honeywell are getting better results by incorporating video-based practice and coaching within their L&D strategy? From sales pitches to soft skills, learners are becoming top performers by applying and validating knowledge transfer using the unique benefits of video. Whether used as a stand-alone application or integrated with a learning platform, video-based practice and coaching platforms give learners the ultimate opportunity to repeatedly